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Abstract: Manifesto for the Reputation Society by Hassan Masum and Yi–Cheng ZhangBy Robert Link, published at 7 August 2009 - 3:15pm, last updated 8 years 37 weeks ago. From the text: "Reputation is a surrogate — a partial reflection representing our "best educated guess" of the underlying true state of affairs. Active evaluation by looking behind surface signals can corroborate or disprove reputations, while indiscriminate use degrades their reliability. The challenge is to encourage active evaluation, but also to use it efficiently since it will always be in limited supply...Being human, each of us has many limitations: time, access, ability, and experience. The main goal of developing enhanced reputation filters is to do as much as possible despite our individual limitations — to cooperatively pierce the veils of deception, mediocrity, and banality..."Who will guard the guardians?" — the age–old problem posed by the Romans remains just as relevant today as it was two thousand years ago. Accountability of leaders, of businesspeople, and of those entrusted with public duties must be a key goal of developing a society–wide reputation system ecology."
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Interesting paper, thank you
Interesting paper, thank you for sharing.
A coupe of points that come to mind when reading this:
- Reputation is very sensitive to the Halo effect which can typically create a disconnection between perception and the underlying true state of the affairs. When a company does not perform well on the stock market, it is easy to rationalize that the CEO did not do a good job. The same CEO doing the exact same things in a market where the company does well would be presented as a reference for good management. The good read on the matter is "The Halo Effect" from Phil Rozenweig.
So we need to figure out tools that allow the building of reputation based on accurate evaluations rather than sentiment analysis.
- If we can resolve this problem, then there is a big potential. From the report:
I believe that this is a key element to making capitalism more sustainable. Definitely something worth working on!